BENTLEY UNVEILS FIRST-EVER FACTORY TOUR - AND YOU DON'T NEED TO LEAVE THE HOUSE

For the first time, Bentley is offering people the chance to take a virtual tour around its iconic factory in Crewe. Normally reserved for the car-maker's clientele, this exclusive peek behind-the-scenes offers unprecedented access to the car plant.

Fans can witness the craftsmanship of the production Line, the timeless artistry in the wood shop, and the precision behind the leather and trim selection and bespoke paint finishes - all from the comfort of your home. You can also enjoy a walk down memory lane in the heritage garage where 100 years of Bentley’s automotive history is on display.

Last year, Bentley was recognised as 'Britain’s Most Admired Automotive Manufacturer' for the second year running.

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Here are some highlights of the tour:

Colour customisation in the paint shop

In Bentley’s state-of-the-art paint shop, precision meets artistry. Bentley combines manual expertise with advanced automation to create impeccable finishes that set their vehicles apart.

Offering over 200 colour options across its standard, extended, Mulliner, and bespoke ranges, they also provide innovative finishes like satin, pearlescent, and duotone. For customers seeking something truly unique, their bespoke colour-match service can create a one-of-a-kind hue tailored to their preferences.

Bentley’s internal data shows that the most popular colour choices for a bespoke Bentley were Onyx, Glacier White and Dark Sapphire.

Coach-built exclusivity in the Mulliner Building

In the Mulliner workshop, Bentley’s dedication to exclusivity shines. As the world’s oldest coachbuilding company, Mulliner focuses on crafting continuation models of iconic designs, producing ultra-exclusive coach-built cars , like the Bentley Bacalar, and collaborating with customers to create bespoke interiors and exteriors that embody their unique personal vision.

To experience the virtual factory visit virtualtours.bentleymotors

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2025-02-06T11:34:52Z